Recent research from Nsoft reveals that many mobile apps, including those we trust and enjoy, are not as protective of our data as we might think. Popular applications like Roblox, Duolingo, and Candy Crush, which users typically consider non-invasive, actually collect significant amounts of personal information. For instance, Candy Crush shares 10% of the data it collects with other companies, while Duolingo discloses 20%, with the remainder used for app functionality and analytics.
Social media platforms are notorious for their data collection practices, with some apps utilizing up to 90% of user data for functions such as contact syncing and messaging. Key players like Instagram, LinkedIn, Messenger, TikTok, Snapchat, and Threads fall into this category. Notably, Meta platforms share about 68.8% of user data with third parties, raising serious privacy concerns. WhatsApp Business, for instance, requires a staggering 57.1% of user data, and due to the lack of end-to-end encryption, Meta can access messages exchanged within the app.
YouTube and Amazon are also significant data collectors, with YouTube sharing 31.4% of user data and Amazon sharing 6%. Google-owned apps like Gmail, Google Maps, and Google Play are also among the most invasive in terms of data sharing. PayPal ranks as the seventh most invasive app, collecting 65.7% of user data for various purposes, including financial details, search history, contact lists, and more.
While certain apps, like weather and delivery services, inherently require location data, Uber stands out as a particularly invasive app due to its need for detailed tracking information. In contrast, competitors like Lyft and DoorDash are less invasive. Dating apps like Tinder and Bumble also collect extensive personal information to facilitate connections, but this can sometimes lead to risks, including romance scams.
To protect your privacy, it’s essential to thoroughly read privacy reports and terms of service before downloading any app. Additionally, consider deleting unused apps to minimize potential data exposure.
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